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The Birth of Regent Row: Revolutionizing Big & Tall Fashion

In a world where fast fashion often prevails, the concept of "quality over quantity" has never been more relevant, especially when it comes to big and tall fashion. At Regent...

Hello World - 

I'm Avi, and I'm thrilled to share the journey behind the creation of Regent Row, a brand that aims to redefine big and tall fashion. With a background in the retail giants Zalando, Zappos, and Walmart, I've seen the fashion industry from different angles. However, it was my frustration with the neglect inclusivity that ignited my passion to create something truly exceptional.

The Forgotten Pillar of Big & Tall Fashion: Throughout my career, I witnessed how the big and tall strategy often took a backseat in the fashion world. It was disheartening to see that it was the first strategy to be scrapped when budget cuts or supply chain issues arose. When companies did manufacture big and tall clothing, it was usually made from subpar fabrics and offered limited choices. To make matters worse, the models representing these brands rarely resembled the customers they were supposed to serve. It was clear that big and tall fashion was often treated as a last priority.

The Birth of an Idea: These experiences left me wondering why the models couldn't look like the customers – beautiful, fashionable, and big and tall. What if we could create the perfect shirt for those with bigger bodies? With a vision in mind, I decided to leverage my industry knowledge, resources, and connections with factories to embark on a mission to redefine big and tall fashion.

Regent Row: A Blend of Luxury and Functionality: The name "Regent Row" was carefully chosen, inspired by the prestigious Savile Row and Regent Street in London. It signifies luxury and sophistication. Our journey began with the search for the ideal fabric that would not only be luxurious but also functional. We discovered a fabric that regulates temperature and incorporates phase-changing material, ensuring our clothing is comfortable year-round.

Perfect Fit Through Extensive Testing: We understood the importance of a perfect fit for bigger bodies. To achieve this, we conducted over 20 fit tests, making sure our shirts were tailored to perfection. Most brands take a size medium and stretch it to create larger sizes, resulting in droopy and ill-fitting clothes. At Regent Row, we use 2XL as our medium grade, ensuring that our shirts fit true to size for a more flattering look.

Quality Over Quantity: While our shirts may be priced higher than what you'd find at Walmart, Duluth, or Kohl's, this is by design. We refuse to compromise on quality. Many brands use poor fabrics, and their shirts simply don't stand the test of time. Our shirts are not only more affordable than some premium competitors, like One Bone at $95 or Polo Ralph Lauren at $110, but they also surpass them in quality. Our proprietary technology, temperature-regulating fabric, ensures our shirts last a lifetime.

Conclusion: Regent Row is not just another clothing brand; it's a passion project born out of frustration and a desire to provide big and tall men with fashion that truly caters to their needs. We are committed to offering stylish, comfortable, and functional clothing that exceeds the industry standards. With Regent Row, we're not just making shirts; we're redefining the way big and tall fashion should be. Join us on this exciting journey as we set a new standard for fashion that celebrates all body types.


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